American Cancer Society Launches I Love You, Get Screened Campaign

American Cancer Society Launches I Love , Get Screened Campaige

In 2023, the American Cancer Society launched I Love You Get Screened ™, a new approach to raising awareness by focusing on an emotion that unites us all - love. When it comes to getting screened for cancer, audiences want to hear from those close to them. With the new campaign, the American Cancer Society calls on brothers, best friends, cousins, partners, and everyone in between to tell those they love to get screened.

Cancer screening rates in the United States dropped significantly during the first year of the COVID-19 pandemic and while rates have rebounded somewhat, there are still large portions of the screening age population who are not up to date. Cancer screening is safe, effective, and should be a regular part of your life.

Screening tests can catch cancer early when it may be easier to treat. Screening recommendations for people at average risk are:

• 25+: Cervical screening• 45+: Colorectal and breast screening• 50+ Discuss lung and prostate screening with a doctor

Disparities in cancer screening exist across groups of people who have systemically experienced greater social or economic obstacles to screening based on their racial or ethnic group, sexual orientation, education, health insurance status, immigration status, or other characteristics historically linked to discrimination or exclusion. In addition, the number of people who are eligible for cancer screening continues to grow, underscoring the opportunity and the challenge of increasing screening rates across a large population.

The I Love You Get Screened ™ campaign aims to raise awareness about the importance of preventive cancer screening and provides access to resources to help individuals get screened for cancer. Often, the most powerful messages come from loved ones. The American Cancer Society is calling on everyone to talk to those they love about cancer screening.

The American Cancer Society is committed to helping people learn more about cancer screening recommendations, overcome barriers to getting screened, and take steps to get screened. Learn more at cancer.org/getscreened.

AIP Publishing, the American Physical Society create new ‘Purpose-Led Publishing’ coalition

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Purpose-Led Publishing (PLP), a new coalition with a promise to always put purpose above profit.

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Credit: IOP Publishing, AIP Publishing and the American Physical Society

AIP Publishing, the American Physical Society, and IOP Publishing have joined forces to create Purpose-Led Publishing (PLP), a new coalition with a promise to always put purpose above profit. 

The three scholarly publishers are united by their not-for-profit status, with all the funds made from publishing going back into the research ecosystem. Their collective contributions support the physical science community globally through a range of initiatives, including educational training and mentorship programmes, and awards and grants — all geared toward making science accessible and inclusive to everyone.  

As members of PLP, the publishers have defined a set of industry standards that underpin high-quality, ethical scholarly communications. These form the bedrock of PLP’s promise to the scientific community: 

We will always:

Invest 100% of our funds back into science

Publish only the content that genuinely adds to scientific knowledge

Ensure our terms are reasonable

Put research integrity ahead of profit

Admit our errors and set them right

We will never:

Relinquish our not-for-profit status

Have shareholders for whom we put profit above purpose

Antonia Seymour, Chief Executive at IOP Publishing, said, “We are so important to the research ecosystem — everything we do is for public and scientific good. Purpose-Led Publishing is about our dedication to science, and to the scientific community. We’re proudly declaring that science is our only shareholder.”

Alix Vance, Chief Executive, AIP Publishing, said, “We’re here to benefit science and all those engaged in its advancement. Purpose-Led Publishing lets the research ecosystem know what we stand for as publishers: We authentically lead with purpose and we exist purely to give back to science.” 

Rachel Burley, Chief Publications Officer, American Physical Society, said, “Publishing with a Purpose-Led Publishing member not only advances knowledge through high quality, peer-reviewed journals, it also means researchers are investing in the community they are a part of.”

PLP members will continue to work closely together to ensure their policies, processes, and standards benefit the scientific community. For more information on PLP, and to keep up to date on the coalition’s activities, please visit www.purposeledpublishing.org 

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